Diversifying Revenue: Retail and Merch
You have a captive audience standing in line. Sell them something while they wait. Retail sales...
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The Pros and Cons of table Service vs Counter Service
Counter Service (Fast Casual) Pros: Lower labor cost. Faster throughput...
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Creating a Unique Customer Experience
Starbucks sells convenience. You must sell experience. What does your shop feel like? Smells li...
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Choosing the Right Milk Alternatives
Alternative milks are no longer a niche; they are 30-50% of orders in many cities. But stocking...
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How to Calculate Your Food Cost Percentage
Your food cost percentage (COGS / Revenue) should ideally be around 28-32% for food and 15-20%...
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Essential Equipment Maintenance Checklist
If your espresso machine goes down, you are closed. Preventive maintenance is cheaper than emer...
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Implementing a Digital Loyalty Program
Paper punch cards are easily lost and provide you with zero data. A digital loyalty system, int...
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The Economics of Roasting Your Own Beans
Many shop owners dream of buying a roaster. It promises higher margins and total control. But i...
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Marketing Your Coffee Shop on Instagram: A Playbook
Instagram is the new word-of-mouth. Food and coffee are inherently visual media. If your latte...
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